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🕯️ Former Disney Star Sparks Backlash With 2wai, an AI App That Lets You Talk to Dead Relatives

NewBits Digest feature image for article on 2wai, highlighting AI avatars of deceased loved ones and the ethical concerns around talking to the dead with AI.

Former Disney Channel actor Calum Worthy has ignited major controversy after promoting 2wai, a new AI app that allows users to create digital avatars of deceased loved ones—a concept many say feels ripped straight from Black Mirror.


🧩 What Happened With 2wai


  • 🎭 The Viral Promo: Worthy shared an ad featuring a pregnant woman video-chatting with her mother for maternity advice… only to reveal the mother is dead and the on-screen figure is a 2wai-generated AI avatar.


  • ⏱️ “Three Minutes Can Last Forever”: The ad shows a flashback of the pair recording a short video before the mother’s death—enough to create a long-lasting AI version.


  • 💬 Worthy’s Pitch: He captioned the video: “What if the loved ones we’ve lost could be part of our future?”


💥 The Online Reaction


The internet was quick to draw comparisons to the Black Mirror episode “Be Right Back,” where AI is used to resurrect a deceased partner.


Comments ranged from uncomfortable to furious:


  • “Isn’t this literally a Black Mirror episode?”


  • “A wonderful way to overwrite my real memories with AI slop!”


  • “Another way for people to avoid the normal process of grief.”


  • “This creates false expectations—AI can’t replace a real person.”


Critics warn that such avatars may complicate grief, blur emotional boundaries, and create unhealthy attachments.


🧠 What the 2wai App Actually Does


Beyond memorial avatars, 2wai includes a growing library of AI personalities:


  • Historical figures like Shakespeare, Florence Nightingale, Henry VIII, and Frida Kahlo


  • Lifestyle characters, including a chef (Luca), an astrologist (Celeste), and a personal trainer (Darius)


  • Celebrity avatars, including one of Worthy himself that speaks in his voice


Worthy says 2wai will let celebrities build “meaningful relationships” with fans 24/7 without being online.


🌟 Why It’s Important


2wai pushes the boundaries of AI, identity, and emotional realism—and raises urgent ethical questions:


  • 🧬 Should tech simulate the dead?


  • 💔 Can AI avatars disrupt or prolong the grieving process?


  • 🔍 Where is the line between comfort and digital delusion?


  • 🎭 What happens when celebrity likeness becomes a 24/7 AI product?


As AI avatars become more lifelike, society is being forced to confront how far we’re willing to let technology reach into our memories, relationships, and emotional lives.



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