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Looker Studio by Google

Looker Studio (formerly Google Data Studio) is a free, web-based data visualization and reporting tool that helps users turn data into informative, shareable dashboards. It supports real-time collaboration, integrates with numerous data sources, and allows users to build dynamic, interactive visual reports.

 

Key Features

 

  • Customizable Dashboards: Create visually rich, tailored reports with drag-and-drop components.

  • Real-Time Collaboration: Multiple users can edit and comment on reports simultaneously.

  • Extensive Data Connectivity: Connects to Google products (BigQuery, Sheets, Ads, Analytics) and external SQL databases.

  • Calculated Fields & Filters: Create custom metrics and apply filters for detailed analysis.

  • Charts & Tables: Supports bar charts, time series, geo maps, pivot tables, and more.

 

Example Use Cases

 

  • Building marketing and performance dashboards with real-time Google Ads and Analytics data

  • Reporting KPIs across departments and clients

  • Visualizing SQL data from cloud warehouses

  • Sharing interactive reports with stakeholders or teams

 

CLICK HERE TO DISCOVER LOOKER STUDIO

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